A new media that I would like to use and that does not exist yet, would be a media dedicated to shoes. I think that a media on which you could find only shoes and that gathers rare and limited pairs would reach a large and passionate audience. The fact that now people are ready to spend the night outside a shoe store in order to be the first one to get the new pair, and purchase it for hundreds of dollars, proves that there are opportunities in this market. As the shoe market is in its expansion phase, it would be interesting to have an online platform where everyone could deal their shoes. Therefore, I believe that having a new media, dedicated to those specific products, would get successful rapidly. Moreover, anyone would be able to post their shoes and could sell them to any user around the world. The goal of this new media "Shoes'em" is to connect people from around the globe through their passion.
I think a big reason why your idea speaks to me is because I am a big fan of shoes as well. It is definitely a possible industry in new media, since shoes have a large following. Most of all, I love the name "Shoes'em."
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